News
/i2e January 2010 e-newsletter
In This Section
12/01/2010
New Year Revolution!
Happy New Year and welcome to the first In 2 Events newsletter of 2010. It’s time to banish those post-Christmas blues and embrace the freshness of the New Year, and it certainly has been fresh! This January edition of the In 2 Events Newsletter provides you with helpful pointers on your journey with us through a profitable 2010.
We don’t believe in yearly resolutions, we’ve promised an ongoing revolution in event management and with the era of 3D advancement and the revival of print material, this truly is an exciting time to engage our services.
With a Football World Cup and General Election soon to be upon us, we certainly have some competition in the event stakes! But we’ll hold our own, so don’t forget that In 2 Events provide event management support for all areas including; venue finding, team building, catering, print and exhibition graphics, to name but a few...
Let’s make more profit
Closed Loop Solution
At In 2 Events we believe that standing still is going backwards, to remain at the forefront of event management we provide our clients with unrivalled levels of event aftercare. With the advent of our ‘closed loop solution’ we foster and manage greater feedback and information that results from events to capitalise on all potential business after you exhibit.
With every attendee to an event there is a potential client, some exhibitors are savvy at using the information to its full potential, but unfortunately they are in the minority. At In 2 Events we want to maximise all the information gained from your verbal exchanges or registration badges for the greater good. And we do this by collating all of the leads that you generate. Instead of farming them out to your sales team, you can let us proactively nurture them and convert them into new business opportunities, to ensure that nothing is missed, your profits are maximised and most importantly – you see a fantastic return on your investment.
For more information about our event and aftercare services please click here
Trends for 2010
At In 2 Events we like to keep up with any technological, cultural or economic trends that 2010 may bring. To help you look ahead we have provided the Top 5 trends that should sculpt how you approach events in 2010.
1. Stores fight back! To stem the tide of year-on-year increases in online shopping, look out for your in store experience to change dramatically. We are predicting the explosion of in store events to fully engage the shopper and encourage offline shopping. So the next time you visit your local shopping mall, it may be one of In 2 Events displays or lighting effects that grabs your attention.
2. The return of print! There is no doubt that the digital age has taken us firmly in its grasp and it certainly shows no sign of letting up. However, companies are regaining their faith in tangible print materials and we predict an increase in our print management demand in 2010.
3. E-asier event organising. Whether it is your company exhibiting or holding the event yourself, it’s easier and simpler to plan, arrange and execute all aspects online. It is commonplace to fill out Health and Safety forms online but we expect more in 2010. From digital invitations that can book all catering requirements and accommodation, to online resources that allow attendees to re-visit any part of the show that may have been missed.
4. 3D. It’s not all green and red glasses that come free with the Funday Times these days. Cinematic advances in films such as Avatar and Toy Story 3D have meant that audiences are beginning to expect so much more from their viewing experience. This will flow over into all aspects of event management, pushing the envelope of what is expected from exhibitions.
5. Shame on you! In the Noughties we were... well... naughty. We predict that spare time will be taken up with more and more activities that are designed to expand our grey matter. This can only mean that exhibitions which are thought provoking and educational will be in higher demand and attendance will increase. Sending staff to attend these tailored events will broaden their experience and help fulfil their potential.
Talk to us
We’d love to hear what events and exhibition activity you have planned for this year. Or if you haven’t finalised your event and exhibition plans yet, we can offer advice on which exhibitions you should attend for a great return on investment or how best to deliver your new sales message. To arrange a free consultation call Gavin directly on 08453 10 22 22.
In 2 Events can provide the complete solution for all of your event and exhibition needs. For more information about our services or to receive our case studies click here to drop us an email, visit our website or call us on 08453 10 22 22
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More Information
For more information on all our services please contact:
Customer Services
08453 10 22 22
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