Youtube has moved on to the next level, what ever next? YouTube is becoming increasingly more interactive, allowing users to further connect with the site’s interface in creative, unexpected ways. The Desperados campaign is a classic example of the new territory Youtube is entering, and shows just how effective this can be. I won’t tell you what it’s all about as you have to take a look yourself to get the best effect.
There is also another example the new wave of YouTube interaction which is the Tippex Bear campaign. Here we see a hunter who gets approached by a grizzly bear and as he grabs his gun to shoot it you’re asked what to do….the rest is up to you! Just a tip, what comes after the shooting or non-shooting is brilliant and you can also suggest anything you like and it works, anything!
